CyberFootprint

Interesting links

• Neuromarketing has two articles about simplicity and complexity in relation to working with fonts.  You will be left with an interesting dilemma regarding graphic design if you read both of them.
• Dave McClure, the Master of 500 Hats came out with a more or less heretic but very enlightening post concerning the priorities for start-ups. As a marketer, I am very happy about what he wrote.
• Lexi Rodrigo wrote about feminine copywriting and contrasted it with Ali Hale’s post about using heroic language to deliver more impact in your text. Needless to say that I enjoyed both of those texts, as they were very well-written.

Interesting people

I think I found a soulmate when it comes to sharing perspectives on the world of PR, intercultural communication and the messy world we live in. Oana Jinga runs a blog and actively tweets about her experience of studying PR in the U.K. Did I mention she is a PR coordinator for the Behind the Spin magazine and contributes to editorial content as well? I truly enjoy her high-level view on our profession. Keep it up, Oana!