CyberFootprint

Leaving a mark in the blogosphere

An Inconvenient PR Truth (1)

2/01/10 •

The PROs are doing something wrong. Do you know what it is? Here is a couple of hints for you: mail merge, e-mail news releases blasts, follow-up calls. That’s right, by being irrelevant, we are paralysing the whole industry. Something must be done about it and RealWire is trying to change the status quo by [...]